01Introduction
Welcome to kalyanpratyush.online. As a Senior MarTech professional, I value data transparency. This policy explains how I use industry-standard tools to understand how visitors interact with my portfolio and blog.
Last Updated: February 19, 2026
Privacy & Consent Policy
Transparency about how data is collected and used on this site.
02Information We Collect
Analytics & Behavior — We use Google Analytics 4 (GA4) and Microsoft Clarity to collect data on site traffic and user behavior (e.g., clicks, scrolls, and time spent on pages). This helps me optimize the content for my audience.
Communications — If you contact me via the HubSpot form, we collect your name, email, and any message content to facilitate our communication.
03Cookies & Tracking Technologies
We use Google Tag Manager to manage the following tracking technologies:
GA4
Uses cookies to distinguish users and sessions.
Microsoft Clarity
Uses _clck and _clsk cookies for session replays and heatmaps. All sensitive text is masked by default.
HubSpot
Sets cookies to recognise returning visitors and attribute form submissions.
04Consent & Your Rights
We use Google Consent Mode v2. No non-essential cookies are placed until you provide explicit consent via the on-site banner. You have the right to:
- Request access to the data I hold about you.
- Request the deletion of your personal data.
- Opt-out of tracking at any time via your browser settings or the "Manage Consent" link in the footer.
05Third-Party Data Sharing
I do not sell your data. Data is processed by Google, Microsoft, and HubSpot in accordance with their respective privacy policies.